Editorial Principles & Guidelines

At Colorado Betting Hub, our mission is to provide residents of the Centennial State with accurate, timely and reliable information that gives them insight to make the necessary informed decisions in their gambling—always with a safe and responsible mindset.

Our content is drafted independently of commercial interest with special attention to the highest standards of editorial integrity whilst also complying with the sports betting regulations of Colorado, set by the Colorado Limited Gaming Control Commission and the Colorado Division of Gaming.

Specifically curated around the licensed operators within the Colorado state lines, Colorado Betting Hub is completely committed to being transparent and to adhering to the regulatory rules and guidelines. We do so by assembling a team of experienced players coming from the sports betting industry and sports journalism and collaborating with the licensed serious vendors.

Editorial Values Framework

We’re very proud of the strict editorial standards with which we create our content and the processes involved in reviewing, editing and publishing our work.

Since we take the building of our team very seriously, we’re happy to say that each member plays a part in the rigorous process with which we source data and information and the metamorphosis and delivery of the content.

Our consistency is not by mere chance, but indeed by applying a set of principles to our working method. These principles are more than guidelines since they reflect our commitment to delivering accurate, transparent and relevant information for the state of Colorado and its bettors.

Accuracy First

Information which is not accurate is more damaging than no information at all, which is why accuracy is the cornerstone of our editorial approach. Every fact we present is confirmed with primary sources before it appears on our pages. This includes official operator websites, Colorado gaming licenses, state regulation announcements and other relevant reliable and authoritative sources.

We understand and strongly embrace the responsibility that our readers rely on platforms like ours to make decisions that can have financial and personal implications which is why there is no place for errors or misleading information.

Naturally these things do happen sometimes and there are occasional slips, but we know that both the team and sometimes even our readers themselves are very attentive and any inaccuracies found during periodic updates are typically promptly corrected.

Editorial Independence

This is an essential element to maintain the trust we’ve established with our readers. All decisions regarding content creation, reviewing, and recommendations are made purely on our writers’ and researchers’ evaluations, with no external influences. In other words, we value the importance and necessity of being independent from commercial relationships or advertising partners when it comes to being objective.

Our team members test and analyse operators, their apps and sports betting related sources to make sure that their evaluations are first-hand experiences from the same point of view of reader-bettors who themselves would go through the same sources.

Regulatory Compliance

This is a must which we stress upon in every operator review we conduct where we strictly highlight and promote operators that comply with the local regulatory authority.

To begin with we stick to truth-in-advertising norms, presenting clearly material terms and conditions whenever we discuss promotions, bonuses or any kind of wagering opportunities. This approach helps the readers to understand the regulations around promotions and offers, from requirements and eligibility to geographic restrictions.

At an organizational level, we are aware of vendor and licensing obligations of the Colorado Limited Gaming Control Commission, and we ensure that our content and operations are legally sound and follow the best practices in this ever-growing industry.

Transparency

Together with editorial independence lies transparency. Any affiliate relationships we have are always clearly disclosed. For example, we sometimes have what is called monetized calls-to-action which means that the hub makes money from when readers access operator sites through our links. We are very open about this and just because it is a part of the workings of the industry’s marketing strategies it does not mean that it tilts our objectivity in whichever way.

One way of exhibiting our transparency is the timestamped corrections and updates to keep a clear communication with our readers and allow them access to a clear record of when and what information was reviewed or amended.

We also offer the opportunity to readers to contact our editorial team with questions or concerns which allows for a communication system that is open both ways.

User-Centric Approach

Although our material could be seen as sports journalism, the main focus of our writing is sports betting, so the audience in our mind are the Colorado bettors. We prioritize clarity, accessibility and user-friendliness not only within the content but on our whole website operation—on both mobile and desktop.

This means that our content is tailored with the necessary tools we believe any state citizen bettor should have when approaching a platform to place some bets, whether it is the importance of licensing, the technicalities of bonuses and offers, or what makes a reliable customer service department.

On a more pragmatic level, even the way we present our website incorporates a well-designed layout and colour palette to make the user experience smooth and without any hiccups.

Continuous Improvement

Having the team members involved in the field for quite some time, we are very aware of the dynamic nature of this industry and we do not fail to take this into consideration when curating our content.

As we mentioned in the ‘Transparency’ section, reader feedback is a very important part of this process. We actively ask for input from readers and request that they openly tell us what they feel could be done to facilitate their use of our services. This can vary from the breaking down of complex promos and offers to outlining overlooked aspects of a platform which might be of interest to niche groups of bettors.

Responsible Gambling Advocacy

This is the strongest underlining of all our principles, and the most important one for our bettors. In the end, gambling is a form of entertainment, and nothing should change that. We strongly believe in responsible gaming and we encourage our readers to do so in all circumstances.

We do so by including appropriate state-related links to services and resources for gambling addiction, highlighting the options most trustworthy platforms offer of self-limit tools and in more serious cases self-exclusion programs offered by the state.

Our Editorial Team

Behind every article we publish is a dedicated team of sports-loving industry veterans who bring different opinions, a mixture of expertise, and insight. These experienced writers, editors and compliance reviewers come from both within Colorado state and from all over the country bringing with them interesting takes on the industry as perceived and experienced in other states.

Starting with our writers, each article published on our pages has a link that takes you directly to the author’s bio. We do so to have complete transparency with our readers and so that they can see the writing context of the writer behind whatever article it is that they’re reading.

Our editors, then, come into play in sculpting the right structure and lead the team into a cohesive presentation. They also play the role of ensuring the validity and accuracy of complex and regulation-sensitive topics.

Even though we have experts from all round the states we naturally value our regional expertise, and most of the team have firsthand familiarity with Colorado’s sports world, with most of them supporting the Denver Broncos, the Rockies, the Avalanche and the Nuggets. This local connection makes Colorado Betting Hub a platform pulsating with a local heartbeat.

Fact checking & Sourcing

Whilst we are aware that our intentions are genuine, we can never be overly certain of our impressions or insights. This is where fact checking comes in.

This rigorous process starts from the most basic principle: sourcing material from primary authoritative sources to inform our reporting and analysis, whenever possible. What we mean by primary sources such as these includes official operator websites, regulatory documents from the local Division of Gaming and from the Colorado Limited Gaming Control Commission and having direct communication with licensed sportsbooks.

If there’s primary sources, then what are secondary sources in this industry? By secondary sources we mean industry research, academic studies or national statistics.

After sourcing the information and doing the write-up, we come to the next point in our process of fact checking; distinguishing clearly information from writer or researcher insights and opinions. Since our articles are crafted by a sports loving team who are engaged within the betting world, these writers share their own experience of, for example, an operating platform. However, they do so by highlighting that this is their own human opinion from their experience.

Multi-Layer Verification System

On a more technical level, here is our verification system to maintain the highest standard of accuracy and compliance before publishing any of our content.

1. Writer Self-Check

The way our writers do this is by conducting an independent verification of every fact in their piece. They take the previously mentioned primary sources, confirm key data (for example, bonus offers and their conditions) and record the date in which they wrote, and then amend any of their information.

2. Editorial Verification

Once the draft is done, an editor reviews the content, cross-checking facts against operator sites and using the public regulatory databases available. The editor’s role is to make sure that the claims are not only accurate but within the context that makes them legitimate and relevant for Colorado bettors.

3. Compliance Review

Finally, the compliance review is undertaken by a regulatory specialist. This review takes into consideration the legal accuracy and precision of the claims and ensures that the content indeed aligns with Colorado’s advertising and disclosure requirements. If the promotional language is clear and disclaimers are stated well for readers and bettors, then the content receives approval for publication.

Corrections & Updates

As we’ve stated previously, even the most meticulous processes sometimes miss certain slips of human error. When this happens, we act swiftly to correct the record, and our correction policy ensures that this is done transparently.

If a factual error is reported by one of our team or a reader, there is always a visible correction note apart from the article timestamp which is updated to show that changes were made to the article.

In addition to these corrections, each evergreen page that we have—such as sportsbook reviews—undergo periodic review. This proactive approach ensures that this content is up to date and remains accurate and fully compliant with the shifting framework of the regulatory authority.

Transparency & Labeling

We make it very clear for readers to be able to distinguish different kinds of articles from each other, with simple headers and particular structural formatting.

On a deeper note, we want to make sure that our readers are aware whenever there are monetized relationships and we do so by disclosing it in plain language, usually next to the relevant call-to-action or the affiliate link. For information on how we collect and use your data, please see our Privacy Policy.

Beyond this and to underline all of what we said, we believe readers can always see when a page was last updated, who wrote it and the methodology behind the research done for it. This total level of transparency is something we not only strive to achieve but is synonymous with our understanding of what it is to be a one–stop hub for all sports betting related information in the state of Colorado.